HOW Festival konferencija je koja okuplja direktore hotela, voditelje hotelskih odjela te direktore operacija iz cijele regije. Glavni cilj konferencije je prenijeti trendove u hotelskim operacijama, prezentirati primjere dobre prakse te osigurati umrežavanje sudionika, a i ove godine u Petrčanima se očekuje više od 500 sudionika.
U prvom dijelu programa sudionike očekuju diskusije poput : „Shaping the Hospitality Landscape: Exploring Global Trends in Hotel Operations" te „Driving Success in Hotel Operations: Perspectives from the Top” gdje će saznati koji su najnoviji trenovi u hotelskim operacijama, dok ih u drugom dijelu programa očekuju paralelne panel diskusije posvećene hotelskim odjelima, speed networking te zabavni program: pub quiz te party uz live bend.
Teme drugog dijela programa su:
- What do We Need to do to Bring Talented People into Hospitality from Other Industries, Instead of Poaching From Each Other?
- Maximizing Room Service Revenue: Optimizing Menus for Increased Profitability
- Unlocking Efficiency: The Optimization of Hotel Reception and Its Impactful Benefits
- Envisioning Tomorrow's Hospitality: Hotel Rooms of the Future"
- From ordinary to extraordinary: redefining hospitality with Concierge services
- New ways of recruitment – How to reach the new generations effectively?
- Hotel Stars: A Piece of the Puzzle, But Not the Whole Picture of Quality - Do Hotel Stars Really Matter?
- Innovations and Trends in F&B: Vegan, Vegetarian, Alcohol-free, Local, etc. Keep it Simple – Honest Food and Drinks, Simple, but Great
- The Next Level of Housekeeping: Modern Standards and Best Practices
- The Synergy of Technology and Personal Touch in Hotel Check-In
- From Leads to Bookings: Maximizing Success in Hospitality through Direct Sales
- The Power of Storytelling: Differentiating Yourself in a Crowded World
- Il Vero Espresso Italiano or Wiener Mokka? A Journey from Vienna to Venice in one Gulp
Više informacija o samom programu, govornicima i ulaznicama dostupno je na službenoj stranici konferencije: www.howfestival.com.